Aicent Inc. has announced that Reliance Communications, Ltd has selected Aicent MMS Gateway to offer domestic and international Multimedia Messaging Service (MMS) to its mobile subscribers.
Reliance has launched its MMS service which offers a vibrant and personalized messaging experience to its subscribers. By utilizing the Aicent MMS gateway service, Reliance mobile subscribers can stay in touch by sharing photos, audio and video messages with their friends and family across India and around the world. India is currently the fifth largest telecommunications market in the world, with more than three times the number of mobile phone connections than fixed line connections.
“Reliance has been at the forefront to introduce innovative applications that have redefined the scope of mobile telephony for our many million customers. We are glad to offer domestic and international MMS services to cater to the fast growing popularity of data and video applications among Reliance Mobile customers. With the launch of this interconnectivity we invite all other operators to integrate and to connect with Reliance's subscriber base,” said Mahesh Prasad, President – Application Services Group, Reliance Communications.
“We are excited to partner with Reliance to add value to their subscribers’ messaging experience in India,” said Lynn Liu, President and CEO of Aicent. “Aicent’s global footprint and flexible, innovative service features enhance user’s experience and operator’s revenue streams. We continue to demonstrate our world-class mobile data expertise established by our data roaming, messaging and other next generation mobile data services.”
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