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Premier Electronics named “Engineer’s Favourite Distributor” for 2009 by EDN China

(Business News, 20 Nov 2009 )

Premier Farnell has announced the recognition of its business in Greater China – Premier Electronics – as the “Engineer’s Favourite Distributor” during the EDN China Innovation Award 2009. This prestigious award in China was sponsored by EDN China, part of Reed Business Information Asia. Premier Electronics was selected by engineers across the region, industry experts, readers of EDN China and visitors to the publication’s website.

The award demonstrates Premier Farnell’s continued commitment to developing innovative solutions for design engineers around the world. Recently, the company launched element14, an online community that uses the latest Web 2.0 technology to create a unique, multi-lingual environment where design engineers can access the latest technology tools, software and solutions. element14 also enables customers to consult industry experts from leading manufacturers to learn of the latest trends and developments via forums, articles and blogs whilst sharing information and collaborating with other electronic design engineers globally.

Among the many investments that underpin the company’s commitment to high service as recognized by the EDN China readers are: Premier Electronics online technical support with a live chat facility; Tech-Cast, that provides customers on-demand product training from global suppliers; the DesignLink CAD interface; EAGLE CAD software from the group’s latest acquisition of CadSoft; and Tech First, a journal available in print and online in a variety of languages including Mandarin.

“We are delighted to be recognised by China’s growing engineering community for our outstanding technical support,” said Harriet Green, CEO of Premier Farnell plc. “We continue to listen carefully to our customers globally and develop our technical capabilities to meet their needs as we grow our services, product range and technical solutions for the future. Innovation remains at the forefront of everything we do and we’ll continue to invest heavily to meet the needs of the global design engineering community, so critical to the future of our technology industry. The growing influence of Asia Pacific in this arena is important and we continue to expand our business in the region. This award is significant to us and we thank EDN China and its readers for this accolade.”

Premier Farnell


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