Still in their infancy, mobile TV services in China are ready to take flight, reports In-Stat. Mobile TV subscribers in China will grow to 94 million by 2009, the high-tech market research firm forecasts, with 2007 being the year that the services gather significant momentum.
Anty Zheng, analyst, In-Stat, said, "Telecom operators in China have developed a clear business model for streaming mobile video services over a 2.5G or 3G network. But unclear regulations need to be straightened out so responsibilities and value chain positioning can be settled; otherwise, market development will be inhibited."
A recent report by In-Stat found the following:
* The Chinese government is pushing for widespread Mobile TV availability for the 2008 Olympics.
* In-Stat believes that DVB-H is likely to be widely adopted, and that SDMB, TDMB and MediaFLO each have different market opportunities as well.
* Attractive applications like MTV and weather (Snack TV) can be shown within 15 minutes to help users kill time while waiting for transportation.
Source:
In-Stat
