Avery Dennison Corporation launched its radio frequency identification (RFID) business in Asia Pacific and introduced its technology transfer initiative which is aimed at providing better capabilities and support for the region's RFID label converters.
Jonson Yue, director of business development at Avery Dennison RFID Asia Pacific, said, "While most of Hong Kong's manufacturing facilities have moved their operations north to the Pearl River Delta, their Hong Kong headquarters orchestrate the supply chain and directly manage the most valuable parts. Moreover, Hong Kong has reinvented itself from a sub-regional transportation hub to a major regional and worldwide trading and logistics hub by adding value to the goods flowing in the global supply chain that connects the Greater China region with the rest of the world."
According to Yue, the RFID market comprises two main segments. The first is high-frequency RFID, which has been widely used for almost a decade in a variety of close proximity applications from livestock tagging to mass transit tickets. However, HF RFID has a short range - a few inches at most-and is relatively expensive, ranging from $1-5 per unit.
The other segment-and also the newest trend in RFID-is ultra-high-frequency, which forms the basis for Avery Dennison's latest offerings.
Yue, stated, "UHF RFID delivers longer range readability-up to eight metres. It also costs a small fraction of HF RFID. One of the most popular inlays, at high volume, can cost as little as 9 cents per unit, which makes it ideal for many large scale applications."
RFID
